Accepted Students Day Mailer & Misc design for CalArts.
Getting into CalArts is a big deal. Accepted Students Day is the moment admitted students get their first real look at what they've said yes to — and the mailer is the first thing they hold. Postcard sent physically to domestic applicants and digitally to international ones, plus a tote bag and sticker sheet to welcome them in. The goal: show, not tell, the breadth of what gets made here. This work is part of an ongoing relationship with CalArts admissions, which also includes recruitment posters and email flyers for portfolio review visits at colleges and high schools nationwide.